Meta is pushing the boundaries of remote working, and the CEO is leading by example

© Zuckerberg

Like other digital giants, Meta had to adapt during the health crisis, by massively resorting to teleworking. But while other companies are planning a return to face-to-face for the majority of employees, or a hybrid model, Mark Zuckerberg’s company had indicated that it would allow full-time workers to apply for work from home, if their job allows.

In an article published this week, the Wall Street Journal explains that the group wants to push the limits of teleworking. And that doesn’t apply to leaders either.

Indeed, while the group plans to reopen its premises on March 28 (for those who wish or who must work face-to-face, such as data center employees or those who work on hardware), the leaders are in the process of testing a new mode of operation.

Meta is all about telecommuting, executives are moving away from Silicon Valley

Quoting a representative from Meta, the WSJ reports that Naomi Gleit, the company’s chief product officer, has moved to New York. Marketing Director Alex Schultz is moving to the UK. Guy Rosen, the company’s vice president of integrity, will move to Israel.

Javier Olivan, Meta’s Chief Growth Officer, works in Europe part of the time and plans to spend more time outside of the United States.

As for Adam Mosseri, the boss of Instagram, in recent months he would constantly move, while working remotely. Nevertheless, Mosseri reportedly has no intention of moving permanently.

And Mark Zuckerberg, the big boss, spends a lot of time away from Meta HQ in California. This one can live in his property in Hawaii, or in other properties quite close to the premises of the company. This one will stay in California half the time, and will be teleworking the other half.

Quoted by the Wall Street Journal, Tracy Clayton, spokesperson for Meta, explains that the last few years have brought new possibilities in terms of how to work within the group. “We believe that how people work is far more important than where they work from”she also explained.

A way to test and promote the metaverse developed by the company?

On the one hand, this is not necessarily the right time to test the limits of teleworking. Indeed, Meta today faces some difficulties. The group must reinvent itself so as not to be overtaken by competitor TikTok, the number of Facebook users is declining, and Meta is also suffering the financial impact of the measures against targeted advertising introduced by Apple on iOS.

But on the other hand, telecommuting may be a way for Meta to test itself the metaverse it is building.

“If you’re trying to develop the metaverse and develop working systems, learning-by-doing is probably not a bad way to do it”explains Stephen Lee, founding director of Logan Capital, according to the WSJ.


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