“Open entrepreneurship to everyone, everywhere”

“Open entrepreneurship to everyone, everywhere”

Othmane Benzair, engineer at Google. Lea Crespi

At 35, this central engineer directs Google’s support and support programs for start-ups.

A wake-up time?
7 hours.

The pitch of your position?
Help French start-ups grow, and support the emergence of the digital champions we need. With a team of 3 people and a network of 40 Google collaborators, we train entrepreneurs in our tools in marketing, data management, customer acquisition or artificial intelligence. We fight against inequalities to open up entrepreneurship to everyone, everywhere. The share of women and equality between territories and social backgrounds are not at all up to par. Not everyone knows that entrepreneurship is possible.

Results to be given here and now?
We exchange with more than 5,000 entrepreneurs throughout the territory, and we support 40 of them on a daily basis. We also work with a dozen incubators, associations or collectives, such as Diversidays, committed to equal opportunities, or Sista, which campaigns for parity in the financing of start-ups.

If we go back to the origins?
A childhood in Marseille with a researcher father and a doctor mother. They transmitted to me their scientific rigor and a deep respect for the school. But I also owe them my taste for freedom, a curiosity encouraged very early on and a form of discretion that I still cultivate today.

Nothing can be achieved without the right mix of work, humility and joy

Othmane Benzair

Obstacles in the way?
I haven’t met any. I believe that I have a lucky star that takes care of me.

Your course accelerators?
The school, teachers who gave me confidence and transmitted the conviction that science, vector of progress, has a responsibility towards society. Then, after starting out in consulting, I managed the strategy of Expliseat, an industrial start-up. I traveled the world there and learned a lot.

Challenges for tomorrow?
Continue to support start-ups that respond to major societal challenges, and to defend entrepreneurship as a lever for emancipation. More personally, learn to listen more, with more attention, to decenter myself.

What would you like to convey?
The desire to undertake, including among those who are unaware that it is possible. Hence the importance of bringing out talents: I deeply believe in models and symbols. Words create worlds.

A moment off, is it?
Surf in Hossegor or Biarritz. In Paris, I prefer a running session or a game of tennis.

Your definition of influence?
The most important thing is invisible: it is by listening to others that we lead them behind us.



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